BOIR Local Visibility Checkup
Make it easier for customers in Rochester to actually find and contact your business on Google and Black Owned in Rochester.
Who this is for:
- Black-owned and local service businesses in the Rochester and Monroe County area.
- Busy owners who know they should be more visible on Google but don’t have time to learn SEO.
- Businesses already getting some traffic from BOIR or social but not enough calls, bookings, or website clicks.
What you get
- Local visibility audit
- Review of your Google Business Profile (or guidance to claim it), including categories, description, photos, and contact info.
- NAP consistency check (name, address, phone, website) between your site, BOIR listing, and major local references where applicable.
- On-site basics review: homepage and key service pages titles, meta descriptions, headings, and contact/location info.
- BOIR listing review: category selection, description clarity, images, and outbound click behavior from the directory.
- Implementation sprint (done for you)
- Update or write improved page titles and meta descriptions for your main pages so they show up better in local searches.
- Clean up and optimize your BOIR listing so it actually makes people click, call, or book.
- Provide copy suggestions and structure for your Google Business Profile so it matches how people search in Rochester.
- Simple action plan
- One-page summary of what was fixed and the top 3–5 next moves to keep improving visibility.
- Plain-language explanation: “Do this to get more calls/bookings/messages from Google and BOIR,” not a 30-page audit you’ll never read.
How it works
Step 1: You fill out a short form with your website, BOIR listing (if you have one), and Google Business Profile link.
Step 2: Within 14 Business days, the audit and implementation sprint are completed.
Step 3: You receive your one-page summary plus any copy snippets you can paste into your site or Google listing.
Pricing and next step
Flat-fee, no long-term contract; designed for busy owners who want results, not retainers.
| What’s Included |
|---|
| Audit Google Business Profile review NAP consistency check On-site basics (titles, meta, headings, contact info, key service pages) BOIR listing quality Implementation Sprint Fix core on-site elements Optimize/suggest GBP changes Clean up + upgrade BOIR listing Simple Deliverable 1-page summary: What was fixed, what’s next, how to get more calls/bookings |
| For only $197 |
Already listed on Black Owned in Rochester? You’re leaving visibility on the table. This checkup fixes that.